Hello. I am Jools, the creator of Indie Stories. Ever since my children came along I have had a passion for finding and supporting smaller independent brands. I discovered many fantastic brands along the way but realised that there were limited opportunities to find their inspirational creations for little ones all in one place.
I therefore decided to embark on a new adventure to create an online platform featuring fashionable, ethical and playful creations for your little ones, with the stories behind the brands at its heart. From the tree-house logo to the playful imagery across our website and packaging, we really do have your little ones in mind and many of the brands’ creations have already been tried and tested by my own little people.
At our core, we believe in offering our customers an environmentally conscious place to shop. From the supply chains of the brands to the compostable packaging we use and sustainable fashion on offer, you can know that shopping with Indie Stories means that there is a positive impact for all.
The key foundations upon which we are built:
- Support and Understanding – Not only of what our customers need and expect but also of the brands we feature and the impact of our actions on the world and people around us.
- Sustainability – This is a key attribute for Indie Stories. Whether it’s the seasonless or unisex nature of the product or the materials used for the creations, these are items which can be worn and played with time and time again, minimising the financial impact for families whilst protecting the environment.
- Playfulness – Ultimately we pride ourselves on being a child-centred brand with fun and playfulness in our mind in every choice we make. This is a platform for big and little people to browse, shop and most importantly make you smile.
I really hope you enjoy exploring Indie Stories as much as I have creating it.
